Presentation design and narrative development for athenahealth Thrive 2024
At athenahealth’s Thrive 2024 conference, more than 2,300 customers gathered in Austin, TX to explore today’s healthcare challenges and opportunities—and to see how athenahealth is helping cure complexity and simplify the practice of care. The event featured eight mainstage keynotes and panels, each designed to inspire, inform, and energize the audience.
In partnership with the Creative, Brand, and Integrated Communications teams, I crafted impactful visual stories that elevated the stage experience. As Principal Designer, I led the design for the following mainstage presentations:
CEO Opening Keynote
CPO Innovation Showcase
VP, Research & Editorial Strategy Data Presentation
Customer Panel
Responsibilities:
Presentation design and production
Narrative development
Onsite rehearsal support
Animation demo (CEO keynote)
I collaborated with the Brand and Integrated Communications team to design and produce the customer vignette animations for the CEO’s keynote presentation. The visual concept was inspired by “Google Earth,” and involved transitions from one illuminated location, to another. The intention was immerse the audience in each customer vignette and take them in the [clinic] room where it happens.
Glowing globe (CEO keynote)
The CEO’s keynote ends with an illuminated globe animation that I designed to convey the breadth of the athenahealth network, and to land the talk-track in an impactful way.